> For the complete documentation index, see [llms.txt](https://usdbtcat-bitcat-first-cat-on-cha.gitbook.io/btcat-first-cat-on-chain/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://usdbtcat-bitcat-first-cat-on-cha.gitbook.io/btcat-first-cat-on-chain/why-usdbtcat/branding.md).

# Branding

KingPesky, one of our Executive council members, spent his own time to create a brand guideline that represents $BTCat. 

Fhelans (<https://x.com/Fhelans>), a community member, spent their own time creating a series of beautiful shots that highlights the life of Stacky. Stay moisturized friend.

<figure><img src="/files/GsNSAHO7hbt86bRbuLQh" alt=""><figcaption><p>Introducing Stacky.</p></figcaption></figure>

<figure><img src="/files/VRlA9srDKeq1cak7To7S" alt=""><figcaption><p>You haven't bought yet?!</p></figcaption></figure>

<figure><img src="/files/YhtQ7xa9GpL4m0iDkVbS" alt=""><figcaption><p>Meme tokens are brands. These sorts of efforts further solidifies the seriousness of the community and CTO team pushing it.</p></figcaption></figure>