> For the complete documentation index, see [llms.txt](https://usdbtcat-bitcat-first-cat-on-cha.gitbook.io/btcat-first-cat-on-chain/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://usdbtcat-bitcat-first-cat-on-cha.gitbook.io/btcat-first-cat-on-chain/why-usdbtcat/branding.md).

# Branding

KingPesky, one of our Executive council members, spent his own time to create a brand guideline that represents $BTCat. 

Fhelans (<https://x.com/Fhelans>), a community member, spent their own time creating a series of beautiful shots that highlights the life of Stacky. Stay moisturized friend.

<figure><img src="https://167937598-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FR2TKzOwz82DEwccyjxZ3%2Fuploads%2FkLa1UpG3iDeCpzOBYKXv%2Fphoto_2024-11-11_12-55-45.jpg?alt=media&amp;token=cc56582c-46c6-42dd-9f85-4d7d7a26a8b3" alt=""><figcaption><p>Introducing Stacky.</p></figcaption></figure>

<figure><img src="https://167937598-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FR2TKzOwz82DEwccyjxZ3%2Fuploads%2FfxbfQ0nNd5tfQ7qWaYIL%2F5a330892-ace7-4760-a6ac-be3c4f51e940.png?alt=media&amp;token=83605ff2-51f8-4cd1-babf-62f67b178994" alt=""><figcaption><p>You haven't bought yet?!</p></figcaption></figure>

<figure><img src="https://167937598-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FR2TKzOwz82DEwccyjxZ3%2Fuploads%2FdTgJexzHXwVFfzDegnDS%2Fimage.png?alt=media&amp;token=048f1070-dabe-451e-aa0d-e82ecea2e542" alt=""><figcaption><p>Meme tokens are brands. These sorts of efforts further solidifies the seriousness of the community and CTO team pushing it.</p></figcaption></figure>